"Now, let's try to imagine the President's daughter and son-in-law, Mr. and Mrs. David Eisenhower, styled to fit the swinging world of 1969..."

Esquire magazine, "Now, let's try to imagine the President's daughter and son-in-law, Mr. and Mrs. David Eisenhower, styled to fit the swinging world of 1969..."

Esquire magazine, designer

founded 1933

"Now, let's try to imagine the President's daughter and son-in-law, Mr. and Mrs. David Eisenhower, styled to fit the swinging world of 1969...", 1969

Portfolio/Series title: "Welcome to the Nixon Style: How to Adapt Nixon to Your Style," published in Esquire magazine, June 1969

Where object was made: United States

Material/technique: collage; gelatin silver print

Dimensions:
Image Dimensions Height/Width (Height x Width): 18.9 x 14.8 cm
Image Dimensions Height/Width (Height x Width): 7 7/16 x 5 13/16 in
Sheet/Paper Dimensions (Height x Width): 25.4 x 20.4 cm
Sheet/Paper Dimensions (Height x Width): 10 x 8 1/16 in
Mat Dimensions (Height x Width): 20 x 16 in

Credit line: Gift of Esquire, Inc.

Accession number: 1980.1063

Not on display

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During Nixon’s first year in office, Esquire satirized the cultural climate by juxtaposing the style of the growing counterculture movement with the very unstylish, “square” President and his family. The magazine pastes the heads of the entire Nixon family onto bodies in trendsetting outfits, including that of Marlon Brando as a motorcycle gang member in the 1953 film The Wild One. As the article notes, “Esquire imagines the protean nature of the man some of you have seen to make President of all of you. Those who have failed so far to find in him a mirror of your aspirations now have that opportunity.”